Setup Blackout Days

Enables you to pause all communications for a day or date-range

Overview

Black out day(s) can be configured to place a hold on all customer campaign communications. This feature gives you complete control over when your communications are sent, ensuring they're appropriate for the circumstances.

Default Blackouts

By default, blackouts are automatically set up for all national holidays to ensure your communications respect important dates.

Custom Blackouts

Create custom blackout periods for unprecedented situations where you need to pause all outgoing customer campaign communications.

Common Use Cases

Regional Emergencies

During regional emergencies, floods, or natural disasters, you may want to pause all marketing communications out of respect and sensitivity to affected customers.

Company Events

Major company announcements, mergers, or significant organizational changes may require temporarily pausing routine communications.

Technical Maintenance

During major system maintenance or updates that could affect customer experience, blackout days help prevent confusion.

How to Configure Blackout Days

  1. Navigate to the blackout days configuration
  2. Select a single day in the provided calendar
  3. Provide a clear description/reason for the blackout
  4. Confirm your selection

Note: All blackout periods will affect all customer campaign communications. Ensure your team is aware of scheduled blackouts to avoid confusion about delayed campaigns.