Campaign Actions

Action	When is this useful ?
Stop campaign	When you need to stop customers from being treated in the campaign forcing them to exit the workflow without completing their journey through the remaining days of the workflow.
Drain campaign	When you need to let the existing customers in a campaign continue to the end of the workflow but stop new customers from being treated in the campaign.
Pause/ Resume campaign	When you need to temporarily place a hold on all communications for a specific campaign. Once you pause, you are provided the option to resume the campaign.
Update target audience	Use when you need to update the target audience for your campaign. This is typically used when you wish to change or extend the cohort of customers being treated in the campaign.

Start experiment	When you have an idea about tweaking your existing campaign to improve collections and want statistical evidence to back your hypothesis. This takes you through a wizard to build your challenger campaign and setup a champion/challenger test.